Corporate Philosophy and Mission Statement


After many years at a major Wall Street firm, Alan Cutler founded First Financial Advisors in order to offer independent, unbiased investment advice to both individual and corporate clients.  As registered investment advisors, First Financial Advisors can offer professional asset management services with no commission and a low quarterly asset management fee.  That means the only way we can make more money in fees is to grow your portfolio.

Today a small but dedicated team of professionals and support staff with many years of collective investment expertise bring their skills to bear in fulfilling the First Financial Advisors mission standards:

  • KNOW OUR CLIENT
  • PUT THE CLIENT’S INTERESTS FIRST
  • KNOW THE FINANCIAL MARKETS INSIDE AND OUT
  • OPTIMIZE RETURNS WHILE MINIMIZING RISK
  • MANAGE PORTFOLIOS — DON’T JUST DRIFT WITH THE MARKET


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